15 Ago November 15th, 2018 – Shipments
Dear friends, backers, and Nakefit community.
In the next days and in the next weeks, depending on the places, all deliveries will be completed. We know that probably not all of You will timely receive it, this, unfortunately, due to different circumstances such as change of addresses or inaccurate addresses or irregular payments or maybe caused by our inaccuracies .
In this days we have also received back a big number of deliveries which were not collected at the indicated address.
With reference to these rare and unfortunate cases, we apologise, and we commit and guarantee that everyone will correctly receive what is due.
We wish to stress once again that we will never forget all those of You who, from the beginning, have taken steps to support us through Kickstarter, contributing to our growth; with all of You we will keep in touch to create further opportunities of collaboration and synergies in the next future.
We wish to thank you for all the messages we are receiving, lots of satisfaction and thanks, some, understandably, of disappointment for the delay with which we had to deal with shipments.
We understand the frustration of the latter, but we trust in the understanding of the great difficulties that such an innovative project had to face in its first year of life.
In general we would like to thank You all for the extraordinary participation you have shown during the first year of Nakefit “l’originale”.
In particular, in the last two months we have registered a huge interest for this innovative and revolutionary product which, as the data and numbers already in our possession demonstrate, will spread rapidly and widespread all over the world.
The great success of Nakefit “l’originale” is however already confirmed by the presence on the market of numerous attempts of imitation, which unlawfully use our name, our brand and our communication……
Nevertheless, we are thrilled that today with the word Nakefit, our registered trademark, it is already identified a new category of products that we have designed and developed for two years. That’s why we recently introduced the term “l’originale”, which proudly also underlines the “Made in Italy”!
I take this opportunity to update you on recent business developments.
The production is in great ferment …
The research we have immediately developed has allowed us to deepen the complexes and different sectors through which we build the Nakefit’ soles, a product only apparently “simple”.
The research and selection of the fabric initially and the direct production of the same then, the complex analysis of the sector of medical adhesives managed and developed together with multinational giants, the identification of the best printing and cutting technologies, were the main actions we have addressed in the last year.
Thanks to the industrial investments already started, Nakefit “l’originale” is today arrived at an excellent level of functionality, but certainly not at a point of arrival. There are still many activities and improvements that we must foresee to achieve the highest quality standards.
The problems related to a product that we apply on our body, as you can imagine, are enormous. The different characteristics of the skin of each one of us (i.e. humidity or dryness, ph, age…) and therefore the different modality of contact with the foot is just one example of the problems we are working on in order to improve the product.
In the same way we are perfecting the most appropriate shape of the soles and their correct sizes which are so different from country to country.
From the point of view of the marketing of the product, we are, at this stage, selecting the most appropriate distributors in the different countries and nations, with the aim of starting the initial deliveries to the market from November 2018.
We have received many requests from potential distributors and many others we still hope to receive in order to have a global coverage network extended as much as possible in order to allow to as many people as possible to experience the wonderful feeling of being freely in contact with nature but protected.
In conclusion to answer to the questions of many of you, we can say that Nakefit “l’originale”, the new revolutionary adhesive and disposable sole, will be on the market starting from December 2018.
We hope that you will fully enjoy your Nakefit “l‘originale” and that you will hopefully continue to support our adventure!
In Nakefit we work everyday with the aim of improving either the quality of the product as well as the worldwide coverage of distribution network .
Nakefit Company srl